SSMC Bengaluru

Symbiosis School of Media and Communication


Symbiosis School of Media & Communication, Bengaluru, (SSMC-B) established in 2009 has carved a niche in the field of Media and Communication education through its 2-year full time MBA program in Communication Management, with an industry relevant contemporary curriculum focusing on IMC and Media Analytics. 

Our research-oriented faculty equip our media trainees with tools and techniques of strategic media communication including digital strategies to have a competitive advantage as professionals in today’s dynamic media world. This programme is structured to keep students at the forefront of modern media and management practices through innovative pedagogy blending theoretical knowledge with practical application. Hands-on experience through practical workshops, real challenges, and real-time industry projects working alongside industry professionals as mentors, our students develop skills ready to succeed in this increasingly competitive sector, making them highly employable.

The academic program is engaging, delivered through a pedagogy that includes group discussions, case studies, experiential learning, seminars, workshops, industry projects and internships that enhance the industry-academia interface, social responsibility projects that sensitize future communication professionals to societal issues and needs. Equal emphasis is laid upon co-curricular activities channelized through specialization aligned clubs and sports. The modern infrastructure caters to the needs of students and the expansive, inviting ambience of SSMC-B has all the facilities of a top- notch institute of this stature. SSMC-B aims to serve the multi-faceted needs of the media and communication industry in particular, and the society in general, through education, training and research. It seeks to train students to be competent, responsible and innovative professionals in the media industry sector, through a program structure that offers students an academic rigour blended with industry inputs.

SSMC-B’s MBA (CM) program has an impeccable reputation as it has been designed to raise the bar of learning, encompassing the best of practices and trends in the field, enabling the students to build upon their existing knowledge through a spirit of enquiry, creativity and innovation. The program is bifurcated into four semesters.

Semester I: In the first semester the students are introduced to common courses in media and management as well as introductory courses in the specialization areas such as Advertising, PR relevant to IMC and foundation courses in Media Analytics.

Semester II: In the second semester the students are introduced to core modules exploring key elements of business management and also study media issues in depth. Unique modules such as Digital Media Management, Branding and the Media courses offered explore the very latest developments in this dynamic industry, followed by intensive internship to work in the fields applying the theoretical knowledge they have learnt in the preceding semesters. 

Semester III: The third semester allows students to choose from one of the two specializations IMC and Media Analytics. Through the academic rigour and the interactive teaching-learning process, students gain knowledge and skills and are equipped to innovatively plan, design, evaluate and produce marketing communication projects embedded with new media technology. 

Semester IV: The fourth semester includes courses at an advanced level in the two areas of specialization such as advanced strategic management, data analytics, account planning models and practices and also ethics and law, so as to ready them with understanding of society, culture and ethical values as a well-rounded professional entering the media and communication industry.

Student Orientation

The academic session begins with an orientation where students are exposed to a series of lectures by professionals giving them an overview of the media industry, besides team building interactive games and exercises. The academic program is highly engaging delivered through an interactive pedagogy that includes group discussions, case studies, seminars, workshops, guest lectures, industry projects and internships that enhance the industry-academia interface, social responsibility projects that sensitize future communication professionals to societal issues and needs. Continuous teaching-learning evaluation is conducted through assignments that help students raise the bar for themselves and at the same time be updated with the latest in the media sector. Coupled with the continuous evaluation process are mandatory industry internships that groom our media trainees for final placements. Equal emphasis is laid upon co-curricular activities channelized through specialization aligned clubs and sports making them professionals with the right skills and attitude towards their chosen profession.

SIU VISION AND MISSION


SIU Vision

  • Promoting international understanding through quality education

SIU Mission

  • To inculcate spirit of 'Vasudhaiva Kutumbakam' (The world is one family)
  • To contribute towards knowledge generation and dissemination
  • To promote ethical and value-based learning
  • To foster the spirit of national development
  • To inculcate cross cultural sensitization
  • To develop global competencies amongst students
  • To nurture creativity and encourage entrepreneurship
  • To enhance employability and contribute to human resource development
  • To promote health and wellness amongst students, staff and community
  • To instill sensitivity amongst the youth towards the community and environment
  • To produce thought provoking leaders for the society

Programmes offered


For programmes offered details visit  https://ssmc.edu.in/academics/programs-offered/

Placement


For placement details visit  http://ssmc.edu.in/placements/

ELIGIBILITY


Master of Business Administration (Communication Management)

Candidate should be Graduate from any recognised University/ Institution of National Importance with a minimum of 50% marks or equivalent grade (45% or equivalent grade for Scheduled Caste/ Scheduled Tribes).

Candidates appearing for final year examinations can also apply, but their admission will be subject to obtaining a minimum of 50% marks or equivalent grade (45% or equivalent grade for Scheduled Caste/ Scheduled Tribes).

A candidate who has completed qualifying qualification from any Foreign University must obtain an equivalence certificate from Association of Indian Universities (AIU).

IMPORTANT DATES


Admission Process Date or Timeline
SNAP and Programme Registration Begins August 16, 2019 Friday
SNAP Registration Closes On November 26, 2019 Tuesday
SNAP Payment Closes On November 26, 2019 Tuesday
SNAP Admit Card Live On (www.snaptest.org) December 02, 2019 Monday
SNAP Test December 15, 2019 Sunday
SNAP Results January 10, 2020 Friday
Last Date of Online Registration for SSMC-B January 16, 2020 Thursday
Last Date of SSMC-B Payment January 18, 2020 Saturday
Announcement of GEPIWAT Shortlist January 24, 2020 Friday
SSMC-B GEPIWAT at Noida February 8 & 9, 2020
SSMC-B GEPIWAT at Pune February 15 & 16, 2020
SSMC-B GEPIWAT At Bengaluru February 21 to 24, 2020
Announcement of First Merit List March 11, 2020 Saturday
Last Date for Payment of Fees for the First Merit List Candidates March 28, 2020 Saturday
Programme Commencement on Will be declared soon

How to Apply


For seeking admission to the Symbiosis School of Media and Communication students should complete the following procedure:

Step I:

The applicant must register and pay for SNAP (Symbiosis National Aptitude Test) 2019. SNAP 2019 test fee is INR 1750/- (non-refundable). Following are the options for payment.

i) Billdesk Payment Gateway   ii) Easebuzz Payment Gateway iii) Indian Bank Gateway iv) Demand Draft.

For more details please visit : www.snaptest.org

Step II:

While registering for SNAP, applicant has to also apply for SSMC in the same application form.A programme fee of Rs. 1000/- (non-refundable) is to be paid to SSMC for each programme that the aspirant wishes to apply. This is mandatory, without which the applicant will not be considered for short-listing for the GE (Group Exercise) PI-WAT (Personal Interview and Writing Ability Test) process for the respective programme(s).

Note


1) SNAP Test fee & programme(s) of the institute is non-refundable.

2) Demand Draft(s) should reach the Symbiosis Test Secretariat by 5:00 pm on November 26, 2019. Demand Drafts reaching after this will not be considered and will be returned to the respective candidates.

3) The last date for payment for SSMC is January 16, 2020 Thursday

For further details on admissions mail to admissions@ssmc.edu.in

Symbiosis Test Secretariat or SSMC will not be responsible for non-delivery or any delay on the part of courier/postal services.

Please note: No capitation is charged for admission to any programme at any institute of Symbiosis.

Fees Structure


Symbiosis School of Media and Communication Bengaluru (SSMC)
95/1, 95/2, Electronic City Phase 1,
Hosur Road, Bengaluru 560100

Tel: (080) 67139520/9587

Fax: (080) 67139531

Symbiosis School of Media and Communication


Symbiosis School of Media & Communication, Bengaluru, (SSMC-B) established in 2009 has carved a niche in the field of Media and Communication education through its 2-year full time MBA program in Communication Management, with an industry relevant contemporary curriculum focusing on IMC and Media Analytics. 

Our research-oriented faculty equip our media trainees with tools and techniques of strategic media communication including digital strategies to have a competitive advantage as professionals in today’s dynamic media world. This programme is structured to keep students at the forefront of modern media and management practices through innovative pedagogy blending theoretical knowledge with practical application. Hands-on experience through practical workshops, real challenges, and real-time industry projects working alongside industry professionals as mentors, our students develop skills ready to succeed in this increasingly competitive sector, making them highly employable.

The academic program is engaging, delivered through a pedagogy that includes group discussions, case studies, experiential learning, seminars, workshops, industry projects and internships that enhance the industry-academia interface, social responsibility projects that sensitize future communication professionals to societal issues and needs. Equal emphasis is laid upon co-curricular activities channelized through specialization aligned clubs and sports. The modern infrastructure caters to the needs of students and the expansive, inviting ambience of SSMC-B has all the facilities of a top- notch institute of this stature. SSMC-B aims to serve the multi-faceted needs of the media and communication industry in particular, and the society in general, through education, training and research. It seeks to train students to be competent, responsible and innovative professionals in the media industry sector, through a program structure that offers students an academic rigour blended with industry inputs.

SSMC-B’s MBA (CM) program has an impeccable reputation as it has been designed to raise the bar of learning, encompassing the best of practices and trends in the field, enabling the students to build upon their existing knowledge through a spirit of enquiry, creativity and innovation. The program is bifurcated into four semesters.

Semester I: In the first semester the students are introduced to common courses in media and management as well as introductory courses in the specialization areas such as Advertising, PR relevant to IMC and foundation courses in Media Analytics.

Semester II: In the second semester the students are introduced to core modules exploring key elements of business management and also study media issues in depth. Unique modules such as Digital Media Management, Branding and the Media courses offered explore the very latest developments in this dynamic industry, followed by intensive internship to work in the fields applying the theoretical knowledge they have learnt in the preceding semesters. 

Semester III: The third semester allows students to choose from one of the two specializations IMC and Media Analytics. Through the academic rigour and the interactive teaching-learning process, students gain knowledge and skills and are equipped to innovatively plan, design, evaluate and produce marketing communication projects embedded with new media technology. 

Semester IV: The fourth semester includes courses at an advanced level in the two areas of specialization such as advanced strategic management, data analytics, account planning models and practices and also ethics and law, so as to ready them with understanding of society, culture and ethical values as a well-rounded professional entering the media and communication industry.

Student Orientation

The academic session begins with an orientation where students are exposed to a series of lectures by professionals giving them an overview of the media industry, besides team building interactive games and exercises. The academic program is highly engaging delivered through an interactive pedagogy that includes group discussions, case studies, seminars, workshops, guest lectures, industry projects and internships that enhance the industry-academia interface, social responsibility projects that sensitize future communication professionals to societal issues and needs. Continuous teaching-learning evaluation is conducted through assignments that help students raise the bar for themselves and at the same time be updated with the latest in the media sector. Coupled with the continuous evaluation process are mandatory industry internships that groom our media trainees for final placements. Equal emphasis is laid upon co-curricular activities channelized through specialization aligned clubs and sports making them professionals with the right skills and attitude towards their chosen profession.

SIU Vision

  • Promoting international understanding through quality education

SIU Mission

  • To inculcate spirit of 'Vasudhaiva Kutumbakam' (The world is one family)
  • To contribute towards knowledge generation and dissemination
  • To promote ethical and value-based learning
  • To foster the spirit of national development
  • To inculcate cross cultural sensitization
  • To develop global competencies amongst students
  • To nurture creativity and encourage entrepreneurship
  • To enhance employability and contribute to human resource development
  • To promote health and wellness amongst students, staff and community
  • To instill sensitivity amongst the youth towards the community and environment
  • To produce thought provoking leaders for the society

For placement details visit  http://ssmc.edu.in/placements/

Master of Business Administration (Communication Management)

Candidate should be Graduate from any recognised University/ Institution of National Importance with a minimum of 50% marks or equivalent grade (45% or equivalent grade for Scheduled Caste/ Scheduled Tribes).

Candidates appearing for final year examinations can also apply, but their admission will be subject to obtaining a minimum of 50% marks or equivalent grade (45% or equivalent grade for Scheduled Caste/ Scheduled Tribes).

A candidate who has completed qualifying qualification from any Foreign University must obtain an equivalence certificate from Association of Indian Universities (AIU).

Admission Process Date or Timeline
SNAP and Programme Registration Begins August 16, 2019 Friday
SNAP Registration Closes On November 26, 2019 Tuesday
SNAP Payment Closes On November 26, 2019 Tuesday
SNAP Admit Card Live On (www.snaptest.org) December 02, 2019 Monday
SNAP Test December 15, 2019 Sunday
SNAP Results January 10, 2020 Friday
Last Date of Online Registration for SSMC-B January 16, 2020 Thursday
Last Date of SSMC-B Payment January 18, 2020 Saturday
Announcement of GEPIWAT Shortlist January 24, 2020 Friday
SSMC-B GEPIWAT at Noida February 8 & 9, 2020
SSMC-B GEPIWAT at Pune February 15 & 16, 2020
SSMC-B GEPIWAT At Bengaluru February 21 to 24, 2020
Announcement of First Merit List March 11, 2020 Saturday
Last Date for Payment of Fees for the First Merit List Candidates March 28, 2020 Saturday
Programme Commencement on Will be declared soon

For seeking admission to the Symbiosis School of Media and Communication students should complete the following procedure:

Step I:

The applicant must register and pay for SNAP (Symbiosis National Aptitude Test) 2019. SNAP 2019 test fee is INR 1750/- (non-refundable). Following are the options for payment.

i) Billdesk Payment Gateway   ii) Easebuzz Payment Gateway iii) Indian Bank Gateway iv) Demand Draft.

For more details please visit : www.snaptest.org

Step II:

While registering for SNAP, applicant has to also apply for SSMC in the same application form.A programme fee of Rs. 1000/- (non-refundable) is to be paid to SSMC for each programme that the aspirant wishes to apply. This is mandatory, without which the applicant will not be considered for short-listing for the GE (Group Exercise) PI-WAT (Personal Interview and Writing Ability Test) process for the respective programme(s).

Note


1) SNAP Test fee & programme(s) of the institute is non-refundable.

2) Demand Draft(s) should reach the Symbiosis Test Secretariat by 5:00 pm on November 26, 2019. Demand Drafts reaching after this will not be considered and will be returned to the respective candidates.

3) The last date for payment for SSMC is January 16, 2020 Thursday

For further details on admissions mail to admissions@ssmc.edu.in

Symbiosis Test Secretariat or SSMC will not be responsible for non-delivery or any delay on the part of courier/postal services.

Please note: No capitation is charged for admission to any programme at any institute of Symbiosis.

Your web browser doesn't have a PDF plugin. Instead you can click here to download the PDF file.